Help me study for my Marketing class. I’m stuck and don’t understand.

Marketing Plan Requirements : What you need to do :

Assume you are the Strategic Marketing Team for a new product or service.
● The research and development team for the company has just designed a new product or service and has turned it over to your team to develop a marketing plan.
● The product that has been developed falls into the category of new to the world – in other words, nothing like this product exists now.
● The development team has already tested the product so your team can make the assumption that it works and that any technology needed for the product is available
________________________________________________

The product we chose is called AIDA, which is targeted for the elderly market. It is a robot which is created for personal support. Personal support being the function, comes with sub-functions :
PERSONAL SUPPORT :

1. medicine
2. 911 support
3. security
4. language feature
5. cleaning/ cooking

Product Description:

• Androids purchased to perform labour for the consumer
• Provision of service-sector labour: Personal support (medicine, 911 support, security, language feature, cooking/cleaning)
• Androids will be known as AIDA
  • AIDA (Android Interface Domestic Assistant)
• AIDA available in both a female and male design
  • AIDA-X (female), AIDA-Y (male)
    • Based on XX and XY chromosomes
• Androids intended to be human-like (voice, appearance, friendly personality, etc.
  _________________________________________

  What needs to be done :
  Environmental Scan (1.5-2 pages POINT FORM) :
  ● Create an environmental scan of relevant factors to consider before launching your product/service.
  ● Consider legal, political, economic, technical, cultural and social factors. (Take these as heading and write about it)
  ● Depending on your product/service, some factors may be more relevant than others or not relevant at all.
  ● For every factor ensure you relate the facts to the strategic marketing implications for your product / service.
  ● Cite all laws, charts, etc.. referenced

  ****NOTE : I will be presenting this work. When you write in point form, explain the point below in another color so i can emphasize on those point as i present.
  THANK YOU.