I’m studying and need help with a Business question to help me learn.

(Product or service associated with a United States of America (U.S.) for-profit business of interest to you, Module 8 final project selection)

  1. For Week Five’s Critical Thinking Assignment apply Ghemawat’s (2001) administrative and political distance, geographic distance, and economic distance analysis to the selected corporation. This was a required reading in module two.
  2. Given your analysis using this tool, what prospective business opportunities are present?
  3. Define and defend the company’s international competitive strategy(ies) and international corporate level strategy(ies) likely to be employed.
  4. Create a condensed marketing plan to support your choices.


Ghemawat, P. (2001). Distance still matters: The hard reality of global expansion (Links to an external site.). Harvard Business Review, 79(8), 137-147.

Submission Requirements

Your well-written paper should meet the following requirements:

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